Strategy + Revenue + Partnerships

We connect the dots amongst creators and brands, publishers and platforms, and networks and audiences ensuring collectively beneficial partnerships that provide value for all parties — most importantly the audience. 

  • Branded Entertainment & Integration
  • Revenue Stream Generation & Ad Sales
  • Strategic Partnerships & Sponsorships
  • Business, Product, and Market Entry Strategy
  • Content Creation & Distribution Strategy

Marketing + Advertising + Media

At the Adsomo.Co, we POwn the Paid, Owned, and Earned Media landscape. Simply put, we believe there is no greater marketing opportunity today than leveraging the power of  converged media. That’s how we think, act, and work with our clients to achieve their business and marketing goals. Through the power of collaboration & with an integrated strategic focus, we help our clients succeed in today’s short-attention-span theater of the minds.

Whether your objective is B2B, B2C, or even the delightfully complicated B2B2C that only a marketer could invent, come get it #POwnEd with @Adsomo.Co.

 

Results: Leveraging Adsomo in an integrated plan for DTC retailer

Organic Reach & Engagement
95% increase

Adsomo Platform Optimization & Sequence
52% increase in Followers

Cost Per Sale Efficiency
Adsomo: 68% More Efficient

Cost Per New Customer:
Integrated Adsomo Model vs. Just Paid Search
Adsomo: 55% more efficient


 Converged Media:  Paid < > Owned < > Earned Media: Now Inseparable
Paid Media

Media Planning & Buying
– Display
– Paid Search
– Paid Social Advertising
– Traditional, Print, & Outdoor Media

Owned Media
  • Brand Assets
  • Marketing Collateral
  • Advertising
  • Social Media
  • Content Marketing
  • Website Development
  • Mobile Apps
  • Email & Messaging
Earned Media
  • Influencer & Advocate Marketing
  • SEO – Search Engine Optimization
  • Content Seeding & Sharing

Audiences + Insights + Assets

We like big data and we cannot lie. From Lift, Placebo, and Control Versus Holdout tests, to overall measurement planning and attribution strategy, we deliver reporting and insights transparently & seamlessly. Drawing from insights gleaned, platform relationships, and proprietary tools & technologies, we maintain unique & fresh sets of audiences available for targeting in all forms of addressable & display media including Facebook custom audiences & Atlas, Twitter & MoPub, The Google Display Network, Youtube, & other programmatic & biddable Inventory.

Some of our tools  & techniques include:

  • Data Collection & Ingestion
  • Analytics & Measurement
  • Segmentation (Customer & Prospect)
  • Proprietary Targetable Audience Delivery & Syndication
  • Proprietary Applications , Tools, & Technologies